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AI Agent Pricing

Per-agent subscriptions with one-time managed setup, monthly billing, and human handoff built in.

HomePricing
Transparent, per-agent pricing

AI Agents that resolve support, accelerate sales, and automate operations — safely.

Managed setup included. Human handoff built in. Measurable ROI from day one — or we keep iterating until you see it.

Trusted by teams in eCommerce, SaaS, and professional services across the UK and Ireland.

All prices shown ex VAT · Subscription billed monthly in advance · Overage billed monthly in arrears

💬

Support Agent

Customer Service, Resolved

An AI agent that handles inbound support queries 24/7 — answering from your knowledge base, looking up order status, and handing off to your team with full context when needed.

Best for: eCommerce, SaaS, and services teams handling repetitive support volume.

Starter

500 resolved conversations/month

£150/month
  • Web chat widget
  • Knowledge Base answers (RAG)
  • Strict 'no source → human handoff' policy
  • Human handoff with summarised context
  • Dashboard: containment & auto-resolution rates
  • Top intents & KB gaps report
  • Email support

Overage: £0.30 per extra resolved

Start setup
Most popular

Growth

2,000 resolved conversations/month

£320/month
  • Everything in Starter
  • Email triage (optional channel)
  • Order status lookup (if connected)
  • Multi-language support (if configured)
  • Priority support & onboarding
  • Monthly optimisation review
  • CRM / helpdesk integration (1 standard)

Overage: £0.20 per extra resolved

Start setup

Scale

6,000 resolved conversations/month

£620/month
  • Everything in Growth
  • Multi-channel (chat + email + Slack/Teams)
  • Up to 3 standard integrations
  • Advanced analytics & custom dashboards
  • SLA-backed handoff routing
  • Dedicated success manager
  • Custom KB ingestion pipeline

Overage: £0.10 per extra resolved

Contact sales

One-time setup fee

Paid upfront before go-live. Choose the tier that matches your complexity.

Launch£650

Single channel (web chat), KB import, basic handoff config, 1 integration, 2 weeks.

Launch Plus£1,320

Multi-channel, email triage, order lookup, advanced handoff routing, 2 integrations.

Complex£2,500+

Custom connectors, multi-brand, advanced analytics pipeline, dedicated PM.

* Setup fees are quoted ex VAT. The monthly subscription starts from your go-live date, not from the start of the setup engagement.

📈

Sales Agent

SDR & CRM Automation

An AI agent that qualifies inbound leads, drafts follow-ups after calls, keeps CRM fields clean, and suggests next best actions — all with human approval before anything goes out.

Best for: SaaS, B2B services, and agencies with active inbound pipelines.

Starter

5 seats included

£130/month
  • Inbound lead triage (qualify, score, route)
  • Follow-up draft suggestions after calls
  • CRM field updates (notes, stage, next steps)
  • Draft-by-default: human approves all outbound
  • Next best action recommendations
  • HubSpot or Salesforce integration (1 CRM)
  • Email support

Extra seat £20/month

Start setup
Most popular

Growth

15 seats included

£260/month
  • Everything in Starter
  • Deal scoring & pipeline health alerts
  • Sequence drafts (multi-touch email)
  • Meeting prep briefs (auto-generated)
  • Slack / Teams notifications
  • 2 CRM integrations
  • Priority support

Extra seat £10/month

Start setup

Scale

35 seats included

£500/month
  • Everything in Growth
  • Custom lead scoring model
  • Revenue forecasting assistant
  • Advanced approval workflows
  • Dedicated success manager
  • All standard CRM integrations
  • Custom reporting

Extra seat £10/month

Contact sales

One-time setup fee

Paid upfront before go-live. Choose the tier that matches your complexity.

Launch£500

CRM connection, lead scoring config, handoff rules, 1 sequence template.

Launch Plus£920

Multi-CRM, advanced scoring, meeting prep, Slack integration, 3 templates.

Complex£1,670+

Custom scoring models, multi-team routing, revenue forecasting, dedicated PM.

* Setup fees are quoted ex VAT. The monthly subscription starts from your go-live date, not from the start of the setup engagement.

📣

Marketing Agent

Content & Campaign Operations

An AI agent that generates on-brand content, manages your content calendar, repurposes long-form into email and social, and routes everything through your approval workflow before it goes anywhere.

Best for: Marketing teams, content leads, and agencies managing multi-channel output.

Starter

20 marketing assets/month

£100/month
  • 1 brand voice profile
  • Brand compliance guardrails (no forbidden claims)
  • Content calendar & brief generation
  • Blog, email, and social post drafts
  • Approval workflow before publishing
  • UTM conventions & campaign templates
  • Email support
Start setup
Most popular

Growth

70 marketing assets/month

£220/month
  • Everything in Starter
  • Repurposing workflows (blog → email → social)
  • Landing page section drafts
  • Ad copy variants (A/B sets)
  • Slack/Teams approval notifications
  • Performance brief templates
  • Priority support
Start setup

Scale

200 marketing assets/month, up to 2 brands

£400/month
  • Everything in Growth
  • Up to 2 brand profiles
  • Campaign-level content planning
  • Managed optimisation add-on available
  • Dedicated content success manager
  • Custom integrations (CMS, email platform)
  • Monthly content audit report
Contact sales

One-time setup fee

Paid upfront before go-live. Choose the tier that matches your complexity.

Launch£300

Brand voice profiling, guardrail setup, calendar template, approval workflow.

Launch Plus£580

Repurposing workflows, CMS integration, UTM templates, Slack approvals.

Complex£1,170+

Multi-brand, custom CMS connectors, campaign planning system, dedicated PM.

* Setup fees are quoted ex VAT. The monthly subscription starts from your go-live date, not from the start of the setup engagement.

⚙️

Custom Agent

Automation Builder & Ops

Build and run bespoke AI workflows for any business process — lead enrichment, ticket routing, refund validation, internal approvals — with a test sandbox, audit log, and full guardrails.

Best for: Operations, RevOps, and engineering teams automating complex internal processes.

Starter

10 workflows, 5,000 runs/month

£120/month
  • Workflow template library
  • Trigger / condition / action builder
  • Test mode (sandbox runs)
  • Approval & audit log for high-risk actions
  • Webhook & API triggers
  • Email support
  • Standard integrations

Overage: +10k runs £30 / +50k runs £120

Start setup
Most popular

Growth

40 workflows, 25,000 runs/month

£250/month
  • Everything in Starter
  • Advanced conditional branching
  • Multi-step approval chains
  • Role-based access control
  • Slack / Teams notifications
  • Scheduled & cron triggers
  • Priority support

Overage: +10k runs £30 / +50k runs £120

Start setup

Scale

150 workflows, 100,000 runs/month

£480/month
  • Everything in Growth
  • Custom connector development
  • Enterprise SSO & advanced RBAC
  • Dedicated sandbox environment
  • SLA-backed uptime
  • Dedicated success manager
  • Custom reporting & analytics

Overage: +10k runs £30 / +50k runs £120

Contact sales

One-time setup fee

Paid upfront before go-live. Choose the tier that matches your complexity.

Launch£830

Up to 5 workflow templates, sandbox config, webhook setup, basic audit log.

Launch Plus£1,500

Up to 15 workflows, advanced branching, RBAC, multi-system integrations.

Complex£2,670+

Custom connectors, enterprise SSO, dedicated sandbox, full PM engagement.

* Setup fees are quoted ex VAT. The monthly subscription starts from your go-live date, not from the start of the setup engagement.

Add-ons & integrations

Extend your agent subscription with additional capacity, brands, or managed services.

Optional add-ons

+1 additional brand profile (Marketing Agent)£50/month
+50 marketing assets pack (Marketing Agent)£70/month
Managed optimisation (Marketing Agent)+15–25% of monthly fee
+10,000 workflow runs (Custom Agent)£30/month
+50,000 workflow runs (Custom Agent)£120/month
Additional seat (Sales Agent — Starter)£20/seat/month
Additional seat (Sales Agent — Growth)£10/seat/month
Additional seat (Sales Agent — Scale)£10/seat/month

All add-ons are shown ex VAT and billed monthly in advance alongside your subscription.

Standard integrations

Standard integrations are included in your plan at no extra cost. A custom connector is available for platforms not listed here — priced as part of a Complex setup engagement.

Shopify
Stripe
HubSpot
Salesforce
Zendesk
Intercom
Gmail / Outlook
Slack / Teams
Webhooks & REST API
Notion
Google Calendar
Zapier

How setup works

Setup is done with you, not dumped on you. We lead the process end to end.

01

Connect your knowledge base & tools

We connect to your existing data sources — help docs, product catalogue, CRM, order management system — using our standard integrations or custom connectors. No rip-and-replace required.

Typical timeframe varies by complexity and how accessible your systems are.

02

Configure policies, guardrails & handoff

We define what the agent can and cannot do: which topics to handle, which to escalate, what language to use, and how to route handoffs. Approval workflows are set up at this stage.

This phase includes a policy review session with your team.

03

Test with real scenarios

We run the agent against a bank of real queries — including edge cases and tricky situations. You review the outputs, flag anything that doesn't meet your standards, and we iterate until it does.

You sign off before anything goes live. We don't consider setup complete until you do.

04

Go live + optimise

The agent goes live on your channels. We monitor performance for the first two weeks, share a weekly report, and make targeted improvements based on real conversations.

Ongoing optimisation is available as a managed add-on, or your team can run it with our dashboard.

Security & privacy

Built with data minimisation, isolation, and human oversight at every layer.

Tenant data isolation

Your data is stored in a fully isolated tenant environment. No data is shared between customers, and our infrastructure enforces strict logical separation at the storage and compute layers.

Minimal PII collection

We collect only the personal information necessary for the agent to function. We do not store payment card numbers, CVVs, passwords, OTPs, or sensitive authentication credentials in any form.

Audit logs & role-based access

Every agent action, approval decision, and configuration change is recorded in a tamper-evident audit log. Access to the platform is controlled by role-based permissions — you decide who can approve, configure, or view.

GDPR-friendly data handling

We support data subject access requests, the right to erasure, and data portability. A Data Processing Agreement (DPA) is available for customers who require one. We do not offer legal compliance advice — please consult your own DPO.

Human-in-the-loop by design

All agents operate with configurable approval requirements for high-risk actions. Outbound sends, CRM updates above a confidence threshold, and workflow actions flagged as sensitive all require human sign-off before execution.

No model training on your data

Your proprietary data — knowledge base content, CRM records, conversation logs — is never used to train shared AI models. It remains yours, used only within your isolated environment.

Have specific security or compliance requirements? Contact our team for a detailed security overview.

Definitions

Plain-English explanations of how we count usage and bill for it.

A support conversation where the agent provided a complete, accurate answer from the knowledge base and the customer did not re-open the same query within 24 hours. Conversations where the agent correctly initiated a human handoff are not counted as resolved for billing purposes.

A discrete piece of content generated by the Marketing Agent: one blog post, one email draft, one social post, one landing page section, or one set of ad copy variants. Repurposing a single blog post into email + social counts as 3 assets.

A single end-to-end execution of a workflow in the Custom Agent, from trigger to completion (or failure). Test-mode runs in the sandbox count toward your monthly limit. Retries of a failed run each count as a separate run.

A named user account with access to the Sales Agent dashboard — including viewing lead scores, reviewing draft follow-ups, and approving outbound sends. Seats do not limit the number of leads processed.

Standard integrations are pre-built connections to platforms in our library (Shopify, HubSpot, Salesforce, etc.) included in your plan. A custom connector is a bespoke integration built to connect systems outside our library — priced as part of a Complex setup engagement.

Usage above your plan's monthly limit is billed in arrears at the end of the billing month. Overage rates are fixed per unit (resolved conversation, run, seat, or asset pack) as shown in your plan. You will receive an alert when you reach 80% of your included limit.

Frequently asked questions

Still have questions? Email us at contact@flowbook.ee

We don't offer a self-serve free trial, because each agent is configured specifically for your business — generic demos would not reflect real performance. Instead, we offer a paid setup engagement that includes a test phase with real scenarios before go-live. If the agent doesn't pass your acceptance criteria, we keep iterating until it does.

A resolved conversation is one where the agent provided a complete, accurate answer from your knowledge base and the customer did not re-open the same query within 24 hours. Conversations where the agent correctly handed off to a human are not billed as resolved. You can see a full breakdown in your dashboard.

Yes — human handoff is a core feature, not an afterthought. The Support Agent detects when it cannot answer confidently, summarises the conversation, and routes to the right team member via your helpdesk, Slack, or email. The Sales Agent always operates draft-by-default: no outbound message goes without human approval.

The Support Agent supports web chat (included in all tiers), email triage (Launch Plus setup and above), and Slack/Teams (Scale tier). The Sales Agent integrates with your CRM and sends notifications to Slack/Teams. The Marketing Agent connects to your CMS, email platform, and social scheduler. Channel availability depends on the setup tier you choose.

Usage above your included limit is billed at the overage rate shown on your plan — billed in arrears at the end of the month. You'll receive an email alert when you hit 80% of your limit so you can plan ahead, upgrade your tier, or purchase an add-on pack. We never cut off service mid-month.

No. All Sales Agent outbound drafts require explicit human approval before sending. The Marketing Agent routes content through your approval workflow before publishing. You can configure approval chains, required reviewers, and timeouts. Automation without guardrails is not something we support.

The Support Agent uses Retrieval-Augmented Generation (RAG) — it only answers from sources you've approved in your knowledge base. If no relevant source exists, it hands off to a human rather than guessing. You receive a weekly 'KB gaps' report highlighting questions the agent couldn't answer, so you can keep your knowledge base current.

Monthly subscriptions can be cancelled with 30 days' written notice, effective at the end of the current billing period. Setup fees are non-refundable once the setup engagement has begun (typically after the initial kickoff call). There are no long-term contracts unless you've agreed to an annual plan.

Yes. Each customer's data is isolated in a separate tenant environment. We collect minimal PII — only what is necessary for the agent to function. We never store payment card details, CVVs, passwords, or OTPs. We support data deletion requests and can provide a data processing agreement (DPA) for your records. We do not offer legal advice — please consult your own Data Protection Officer for compliance guidance.

No — all prices are shown exclusive of VAT. VAT is added at the applicable rate for your jurisdiction at the point of invoicing. UK customers are charged at the current UK VAT rate. Irish and EU business customers may be eligible to provide a VAT number for zero-rating under the reverse charge mechanism — please contact us to confirm.

The one-time setup fee covers the full configuration, testing, and go-live process. You choose a setup tier (Launch, Launch Plus, or Complex) when you sign up. The fee is invoiced upfront before work begins. The monthly subscription starts from your go-live date, not from the start of the setup engagement.

Yes — each agent is a separate subscription, and they can be run in parallel. Many customers start with the Support Agent, then add the Sales or Marketing Agent once they see results. We can also discuss bundled pricing for organisations running three or more agents — contact us for a custom quote.

Ready to get started?

Setup done with you, not dumped on you. We lead the process end to end — so your agent is live and performing before your first invoice arrives.

Trusted by teams in eCommerce, SaaS, and professional services across the UK and Ireland.

No lock-inCancel with 30 days' notice
Managed setupWe configure, test & go live with you
Human handoffYour team stays in control

Ready to stop doing work that should be automated?

Tell us about one workflow. We'll suggest how an agent can handle it, give you a scope, and show you what measurable outcomes to expect.

Book a call

Get a proposed scope in 24–48 hours.

Get an AI audit

We'll review one workflow and suggest an agent-based solution.

Prefer email? contact@flowbook.ee